What's wrong with niche marketing today?

Perry Marshall: If all you have is an ebook, you don't have a business. A website is not a business. You need a sustained relationship with your customers.

Harlan Kilstein: Dan Kennedy believes information marketing is over.

Perry Marshall: If all you have is an info product, you have nothing. You must have an element of your business that only you can deliver.

Tactic 1: Pick a large enough niche.

Google Cash Method

Perry Marshall: It's the beginning of a business but has no assets.

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