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Revision as of 21:08, 28 September 2010

Title

Modeling is the process of creating useful maps of human abilities
Ability:
"What is [Ability]?"
"What do I want to be able to do?"
I write hit titles.

Belief Template:
Criterion
"When you are writing hit titles, what is important to you?"
"When you are writing hit titles, what are you evaluating?"
Definition
"What is [Criterion]?"
"What do you mean by [Criterion]?"
Evidence
"What do you see, hear, or feel that lets you know there is* [Criterion]?"
*(or "you are" "it is" "you have" etc.)
Enabling Cause-Effect
"What enables someone to [Criterion]?"
"What is necessary for there to be [Criterion]?"
Motivating Cause-Effect
"Why is [Criterion] important?"
"What does [Criterion] lead to or make possible?"
Supporting Beliefs:
Note them if the arise

Primary Strategy:
"What are you usually doing—on the 'inside' and on the 'outside'—to write hit titles?"
"How do you normally go about writing hit titles?"
Place your title at key points in the chorus Emphasize your title within the chorus generate many chorus options for any song title Tools to Emphasize a Title Step 1: Consider the title line Which syllables are naturally stronger than others? What natural rhythms does it suggest? Are there any melodies that occur to you as you say it? You want to set this line musically in a way that is natural and intuitive, easy to remember, where important lyrics are emphasized with support from the harmony and melody Tools Long Notes Notes that sustain for a long time exaggerate a lyric and tell your audience "this is important." Space Absence of other lyrics around the title eliminates distractions from it. During this space, your audience can think about the words they just heard, and this will help them remember your important lyrics. Downbeat Ending The downbeat is the first beat of a measure. Ending the last strong syllable on (or near) the downbeat is a great way to emphasize your title. Examples Long Notes: Roxanne - The Police Space: If This Is It - H. Lewis Caroline in My Mind - J. Taylor Downbeat Ending Tracks of My Tears - S. Robinson Power to the People - J. Lennon Building the Section Title Placement the first line Fortress Around Your Heart - Sting What's Love Got To Do With It? - T. Turner the last line Time After Time - C. Lauper Tracks of My Tears - S. Robinson If you place your title (or other important lyrics) at the first or last line of the chorus, your audience will be more likely to remember it Repetition Exact Repetition is what the audience expects How Sweet It Is - M. Gaye Spirits In a Material World - The Police Varied Repetition is more of a surprise Roxanne - The Police You can repeat lyrics, chord progressions, and melodic ideas in a variety of ways

Hook Placement and Focus: Turning the Lights On Put the Hook at the Beginning or End of Its Section Keep the Structure Pointing Forward until You Get to the Hook Repeat the Hook Use Sound to Spotlight the Hook Use the Hook's Rhythm in Other Strategic Places

Secondary Strategy:
"What do you do when that is not working well enough?"
"What do you do when that is not working at all?"
"What do you do when it cannot work?"
Sustaining Emotions:
"What is the background feeling that keeps you engaged in writing hit titles?"
"When you are writing hit titles, what emotion is always operating in the background of your experience to help keep you writing hit titles?"
Signal Emotions:
"What is the background feeling that keeps you engaged in writing hit titles?"
External Behavior:
"What are you doing on the outside that is essential to manifesting writing hit titles?"
Contributing Factors:
Note them if the arise